Coach like a pro (without the manual work)
Smarter sales coaching with conversation intelligence
See how reps run their calls without sitting through hours of recordings. Avoma highlights key moments, scores conversations, and shows you where to step in. Spend more time coaching and less time digging.
Trusted by high-performing sales teams at
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Why traditional sales coaching falls short
Coaching without insights is just guesswork. Identify real opportunities to boost performance with AI-driven conversation intelligence
Sales coaching lacks visibility into real conversations
Without data coaching is subjective Sales leaders rely on gut feeling rather than actual deal and rep performance insights
Inconsistent coaching across the team
Different managers have different coaching styles leading to uneven skill development and lost revenue opportunities
Too much time spent reviewing calls manually
Sales managers spend hours reviewing recordings and taking notes instead of focusing on high-impact coaching
Missed opportunities to reinforce key sales behaviors
Without AI-driven analysis it's hard to identify winning behaviors or patterns that lead to closed deals
No way to measure coaching effectiveness
How do you know if coaching is actually improving sales performance? Without measurable insights it's impossible to track progress
Lack of real-time coaching opportunities
Reps often receive feedback too late—after the deal is lost Real-time guidance is needed for better outcomes
AI-powered sales coaching that accelerates revenue
Get full visibility into your team’s sales conversations, streamline your coaching workflow, and drive consistent quota attainment with Avoma’s conversation intelligence.
Real-time pipeline analytics
Spend less time reviewing and more time coaching. Get auto-generated summaries and action items from every call so reps stay present, and managers skip the CRM chase.
Real-time pipeline analytics
Automatically evaluate rep performance on key sales motions like discovery, objection handling, and deal closing. Avoma’s AI pinpoints strengths and areas to improve so you can deliver focused, timely coaching right after every call.
Real-time pipeline analytics
Tie coaching effectiveness directly to outcomes by identifying patterns such as missed pain signals, weak negotiation, or ineffective objection handling. Prioritize targeted interventions that strengthen skills and accelerate deal progress.
Real-time pipeline analytics
Highlight great talk tracks, strong discovery questions, and smart objection handling. Create and share playlists of winning calls from top reps to model excellence across the team.
Real-time pipeline analytics
Don’t wait for the post-mortem. Get alerts for missed follow-ups or competitor mentions and empower reps with live answer cards to respond with confidence.
Real-time pipeline analytics
Track each rep’s progress across the funnel with actionable, data-driven dashboards. Uncover gaps in discovery, stakeholder alignment, or closing and guide your 1:1s with precision.
The results speak for themselves, so do our customers.
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Your questions, answered
Here’s everything you need to know about how Avoma enhances sales coaching
Avoma improves coaching by automating call analysis to identify key moments and providing data-driven insights and real-time alerts that help managers give timely, targeted feedback. Unlike traditional methods, it saves time with AI-generated summaries, shareable best-practice clips, and consistent answer cards. Avoma makes coaching more efficient, scalable, and impactful.
Avoma’s AI-powered call scoring automatically evaluates 100% of sales conversations using customizable or pre-built scorecards based on frameworks like MEDDICC, SPIN, or BANT. It highlights strengths, flags improvement areas, and provides instant justifications. It helps managers focus on what matters, give targeted feedback, and save hours on manual reviews.
Avoma's primary coaching model is based on post-call analysis rather than real-time intervention The platform focuses on providing comprehensive insights after conversations, allowing managers and reps to review recordings, transcripts, and AI-generated analysis at their convenience This approach enables thoughtful coaching discussions without interrupting the natural flow of customer conversations, though specific real-time features may be available in certain subscription tiers
Yes, Avoma's call scoring is fully customizable to match your specific sales methodology and success criteria You can create custom scorecards that evaluate the elements most important to your business, whether that's discovery question quality, value proposition delivery, competitive positioning, or other key conversation components These customized scorecards ensure coaching and evaluation align with your unique sales process
Avoma provides real-time and post-call AI feedback on talk ratios, filler words, objection handling, and more, helping reps improve with every call.
Yes, Avoma supports custom AI scorecards to score different call types. Managers can also create coaching playlists tailored for different roles, like SDRs, AEs, or customer success for targeted skill development.
What's stopping you from turning every conversation into actionable insights?
