Conversation intelligence software has become central to how modern sales teams coach reps, track objections, and spot deal risks. Instead of relying on guesswork, gut feel or scattered call notes, sales teams now use AI to analyze every customer interaction and turn it into actionable insights.
We have reviewed 9 conversation intelligence software that are taking center stage in 2025. These tools are helping sales teams close more deals by understanding what’s happening in their pipeline, from the first call to final handoff.
How we chose the best conversation intelligence software
We selected these platforms based on the following:
Quality and accuracy of AI insights
Call recording and transcription features
Coaching and scoring functionality
CRM and sales tool integrations
Price transparency and user feedback
What is the best conversation intelligence software in 2025?
9 Best conversation intelligence software in 2025
Tool
Live Answer Cards
AI Call Scoring
Pricing Info
Avoma
Yes (Assistant)
Yes (Automated + Customizable)
$29/user/month
Gong
No
Yes (Automated + Suggested)
Contact Sales
Clari
Yes (Cue Cards)
Yes (Custom Scorecards)
Contact Sales
Jiminny
No
Yes (CRM Sync + Summaries)
Contact Sales
Chorus
No
Yes (Post-Call Suggestions)
Contact Sales
Fireflies
No
Limited (AI Templates Only)
From $18/user/month
Observe.AI
Yes (Assistant)
Yes (Auto QA + Scoring)
Contact Sales
Grain
No
Yes (Basic AI Metrics)
From $15/user/month
Fathom
No
Yes (Paid Tiers Only)
Free plan + Contact Sales
Which is the best conversation intelligence software for you?
Here’s our hand-picked list of the best conversation intelligence tools in 2025, each with strengths suited for different team sizes and sales workflows.
1. Avoma
Avoma turns every conversation into an insight
Avoma is a conversation intelligence platform that supports sales meeting lifecycle—from recording and real-time sales coaching to automated call scoring and actionable insights. It equips teams with the tools to analyze call performance, detect deal risks, and accelerate ramp time without manual effort.
Features
Live answer assistant: Real-time answer cards to help reps navigate objections and FAQs during live calls
AI call scoring: Automatically score sales calls using customizable scorecards; supports methodologies like MEDDIC and SPICED
Talk-pattern and topic intelligence: Analyze talk ratios, objection handling, and time spent across different conversation topics
Smart trackers and alerts: Track deal risks, churn signals, and product mentions using phrase-based alerts delivered via Slack or email
Meeting intelligence: Insights into filler words, monologues, and engagement balance across reps
Playlists and live bookmarking: Curate call recordings and tag key moments for training or feedback
Seamless integrations: Works across Zoom, Google Meet, Teams, Salesforce, HubSpot, Slack, and more
G2 reviews for Avoma
Pros
Full conversation coverage with coaching automation
Highly customizable scorecards and smart trackers
Instant notes immediately after calls
Real-time answer cards and objection handling during calls
Affordable, add-on pricing for Conversation Intelligence
Cons
Best suited for teams—not ideal for individuals or academic use
Additional add-ons available for revenue intelligence and lead routing
2. Jiminny
Meeting summaries with competitor mentions
Jiminny uses conversation intelligence to help sales teams see what’s working in calls, spot deal risks, and track performance metrics. It integrates with your CRM to surface insights without disrupting your existing workflows.
Features
Call and deal summaries: AI-generated next steps, objections, and outcomes for every call
CRM logging: Auto-syncs call transcripts, summaries, and insights into CRMs
Deal risk alerts: Flags stalled deals, missing next steps, or pipeline risks
Ask Jiminny (AI assistant): Search across calls to find patterns or key conversation themes
Multi-language support: Transcriptions supported in 60+ languages
G2 review for Jiminny
Pros
Easy coaching workflows based on real call data
Real-time risk visibility across deals
Searchable transcripts with rep and team-level insights
Cons
No real-time objection handling or battle cards during calls
Limited customization of analytics dashboards
No live talk-time or monologue feedback
Setup required for risk alerts and keyword trackers
Pricing
14-day free trial available
Paid tiers: Capture, Scale, and Grow plans (pricing on request)
3. Chorus by ZoomInfo
Deal insights for faster decisions
Chorus delivers conversation intelligence by analyzing sales calls and meetings to uncover coaching opportunities, track deal risks, and improve rep performance. It's part of the ZoomInfo platform, making it ideal for teams already using ZoomInfo’s GTM tools.
Features
Call recording and transcription: Automatically captures calls and makes them searchable
Talk-pattern insights: Tracks keywords, competitor mentions, objections, and more
Custom AI scorecards: Score and evaluate rep performance against your sales methodology
AI-powered call scoring: Highlights key call moments for post-call review
Coaching analytics: Surfaces what worked, what didn’t, and suggestions for rep improvement
G2 review for Chorus
Pros
Seamless integration with ZoomInfo’s GTM platform
Strong post-call insights and conversation analytics
Scalable for enterprise-level sales teams
Cons
No live answer assistant or real-time in-call guidance
No support for live call shadowing
AI call scoring suggests moments but still needs manual scoring
Smart trackers are keyword-based and require manual configuration
Tracker dashboard lacks granular insights
Pricing
Not publicly listed
4. Observe.AI
Sales coaching dashboard
Observe.AI offers real-time assist, auto QA, and customizable “Moments” tracking. It helps enterprises improve compliance, agent coaching, and customer experience.
Features
Live agent assist: Real-time guidance, scripts, and next-best actions for agents during calls
Auto QA: AI-powered quality assurance
Conversation enrichment: Adds sentiment, intent, and topic detection to transcripts
AI summaries: Structured post-call summaries for faster after-call work
Moments tracking: Flags events such as objections, compliance gaps, or competitor mentions
Omnichannel coverage: Supports voice, chat, email, SMS, and screen recording
VoiceAI agents: AI agents that handle customer conversations with customizable tone and logic
G2 review for Observe.AI
Pros
Real-time agent guidance improves performance on live calls
QA automation covers every interaction instead of random samples
Strong compliance and risk detection
Works across multiple communication channels (voice + digital)
Cons
Geared more toward contact centers than pure sales use cases
Setup needed for advanced features like Moments and AI customization
Pricing
Not publicly listed
5. Fireflies
Fireflies surfaces insights from sales conversations by analyzing speakers, topics, sentiment, and talk‑patterns. It shows metrics like filler words, longest monologues, and talk‑to‑listen ratio so you can coach based on what reps actually say.
Features
Transcription and summaries: Records and transcribes meetings in 100+ languages with smart summaries
Speaker and talk-pattern analysis: Tracks talk-to-listen ratio, monologues, filler words, and more
Keyword-based Smart Trackers: Flags key topics like objections, pricing, and competitor mentions
Sentiment detection: Analyzes sentiment at both speaker and conversation level
CRM and app integrations: Connects with Zoom, HubSpot, Salesforce, and other popular tools
Pros
Supports talk-pattern insights for coaching
Keyword-based Smart Trackers for key topics
Conversation summaries and transcripts for review
Broad integration support
Cons
No built-in coaching recommendations
Lacks customizable or automated call scoring
Trackers rely on exact keyword matching
No concept-level tracking or methodology scorecards
Pricing
Free plan available
Paid plans start at $18/user/month
6.Gong
Gong applies conversation intelligence to surface what’s working in sales calls, where deals stall, and how rep behavior correlates with outcomes.
Features
AI-powered call scoring: AI-suggested or automatic scoring based on criteria you define
Talk-pattern analysis: Tracks talk ratios, questions asked, filler words, and more
Sales methodology summaries: Captures MEDDIC-style insights per deal
Smart trackers: Tracks strategic themes like objections or competitors
Coaching dashboards: Trends, rep comparisons, and coaching performance
G2 review for Gong
Pros
Automated or suggested call scoring saves review time
Tracks key objections, competitor mentions, and other signals
Strong coaching insights with engagement and talk data
Cons
No customizable Answer Cards or real-time coaching cues
Smart tracker dashboard shows only high-level metrics
Custom scorecards require manual setup and configuration
Pricing
Custom pricing—available on request
Conversation Intelligence is part of the full Gong platform suite
7. Grain
Sales coaching insights
Grain delivers lightweight conversation intelligence by capturing customer meetings, auto‑summarizing transcripts, and letting teams create shareable video highlights.
Features
AI-generated summaries: Automatically generates meeting notes with key moments, pain points, and next steps
Customizable templates: Supports reusable, pre-built note formats tailored to different meeting types
Video highlights: Lets users clip and share important moments from calls for async updates
Searchable transcript library: Allows quick retrieval of past meetings using keywords Basic talk metrics: Tracks talk time, filler words, and interactivity levels
G2 review for Grain
Pros
Shareable video clips and async highlights
Custom meeting templates for structured summaries
Clean, easy-to-use interface with fast onboarding
Useful metrics like talk time
Cons
No AI-powered call scoring
No real-time coaching tools or live call shadowing
Keyword tracking only—no concept-level detection
CRM integrations are basic and not field-customizable
Doesn’t support sales methodology scorecards (e.g. MEDDIC, SPICED)
No central coaching dashboard for trend or rep-level analysis
Pricing
Free plan available with basic features
Paid plans starting at $15/user/mont
8. Clari
AI insights from sales calls
Clari’s conversation intelligence (Copilot) helps sales teams extract insights from customer calls, coach reps with structured scorecards, and track objection patterns across conversations. It combines transcription, talk analytics, and smart prompts to support rep performance at scale.
Features
Live answer assistant: Real-time cue cards guide reps during calls
Talk-pattern insights: Tracks talk ratios, objections, and topic trends
AI call scoring & custom scorecards: Fully customizable scoring aligned to sales methodology
Sales methodology support: Applies frameworks like MEDDIC and SPICED to assess deals
Smart concept trackers: Monitors recurring ideas or phrases across meetings
G2 review for Clari
Pros
Customizable scorecards aligned to your sales process
Strong talk-pattern analysis for call coaching
Real-time rep prompts via answer assistant
Tracks objection and competitor mentions across deals
Cons
No real-time call shadowing
Coaching recommendations limited to talk metrics
Sales methodology scoring requires manual setup
Live prompts need manual configuration
Pricing
Contact sales
9. Fathom
Sale call score based of multiple parameters
Fathom captures recorded conversations to extract key moments and generate AI summaries post-call. It allows teams to track specific keywords, search across transcripts, and sync call notes to CRM.
Features
AI-generated summaries: Automatically captures key points, questions, action items, and next steps
Keyword tracking & alerts: Get notified when specific terms are mentioned across calls
Global search & playlists: Search past meetings, tag teammates, and create shareable call libraries
CRM sync: Pushes meeting summaries to Salesforce, HubSpot, Slack, and more
Scorecards & coaching: Performance metrics and AI call scoring included in paid plans
G2 review for Fathom
Pros
Searchable call history and highlight reels
Summaries with action items and follow-up steps
Native CRM sync
Cons
No real-time transcription during live calls
Real-time coaching limited to talk-time alerts
AI scorecards only in paid tiers
Summary customization limited in lower plans
Doesn’t support uploading external recordings
Pricing
Free: Unlimited recordings, summaries, and integrations
Team / Business plans: Includes templates, scorecards, alerts, and CRM sync (contact sales)
How to choose the right conversation intelligence software?
You can choose the right conversation intelligence software by asking these key questions:
Do we need real-time coaching or just post-call insights?
Do we follow a sales methodology like MEDDIC or SPICED?
Are live answer cards critical for our reps?
What's our budget per rep?
Will it scale with our team as we grow?
How much depth do we need in analytics and reporting?
Does the tool meet our security and compliance requirements?
Match your needs to the feature set that each platform offers and then decide on the right tool.
Final thoughts
Choose a conversation intelligence software that aligns with your team’s coaching style, sales process, and growth goals. Whether you need real-time coaching, deeper analytics, or simply better meeting summaries, the right platform can transform how your team sells and scales.
Choose Avoma if you want a full-suite solution with real-time coaching, live answer cards, customizable scorecards, and deep meeting analytics—all at an affordable price.
Gong and Clari are strong enterprise options with coaching insights, but they are expensive tools making them better suited for larger organizations.
For smaller teams or budget-conscious buyers, Fireflies and Grain offer lightweight call summaries and talk-pattern metrics, though without advanced coaching tools.
If you’re looking for a powerful yet cost-effective way to ramp reps faster and scale coaching, try Avoma. Get in touch with our experts for a free demo.
Frequently Asked Questions
What’s the difference between conversation intelligence and call recording?
Call recording simply stores calls for playback, while conversation intelligence analyzes those calls using AI to surface insights like talk ratios, objection handling, and deal health.
How do conversation intelligence tools protect user privacy?
Most tools provide options like consent reminders, data deletion requests, and role-based permissions to help teams follow privacy regulations.
How does conversation intelligence integrate with CRM systems?
Conversation intelligence platforms connect through native CRM integrations or APIs. They log call data, transcripts, and meeting summaries directly into CRM records, and can also update fields like deal stage, next steps, and activity history automatically.
How do conversation intelligence software choose calls to analyze?
It uses calendar integrations and meeting invites to detect which calls to join and record. Admins or users can configure rules, such as recording only customer-facing calls, excluding internal meetings, or setting participant-based conditions. Some tools also allow manual start/stop controls and recording permissions managed at the account or team level.
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