Your team’s best insights live in call recordings, CRM fields, and deal notes that no one has time to revisit.
Avoma’s November updates help you surface those insights automatically with AI snippets, methodology automation, cleaner meeting workflows, and better Lead visibility in Salesforce.
Hours of recorded calls are hard to reuse when highlights are buried inside full recordings. That hides real customer language from Sales, CS, Marketing, and Product.

AI snippets in Avoma detect key moments and turn them into short, shareable clips. Your teams can pull product feedback, wins, and competitor mentions in seconds instead of scrubbing through entire calls.
Sales frameworks often sit in decks instead of shaping how deals are run and reviewed. Reps interpret them differently and forecasts feel inconsistent.

Avoma now lets you configure and manage MEDDICC, SPICED, BANT, and other frameworks from one screen. Data capture, scoring, and deal reviews line up with your chosen methodology so every rep works to the same standard.
Manual updates for meeting purposes, outcomes, and follow-up tasks are easy to miss, which leads to messy reports and risky recording behavior.

With Automations, Avoma can assign outcomes like No Show or Send Proposal, set different purposes per participant, control privacy and recording, and create tasks in tools like HubSpot and ClickUp based on rules you set once.
Early interactions with Leads often stay trapped in inboxes and calendars, so you lose context by the time an opportunity is created.

Avoma now syncs meetings, notes, and emails to the right Salesforce Lead automatically. A new Leads Dashboard in Avoma lets you see Lead details, review activity, and jump straight into Salesforce. This is available for customers using the Revenue Intelligence add on with an active Salesforce connection, with support for HubSpot, Pipedrive, and Zoho coming soon.
These updates build on Avoma’s all-in-one revenue intelligence platform so Sales, CS, RevOps, Marketing, and Product work from the same call, email, and CRM reality.
If you want to see these workflows on your own calls and deals, schedule a short walkthrough or try the new capabilities directly in your Avoma account.


