Ep. 22: 7 Creative prospecting tips to stand out in tough financial times

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Episode Summary

In this episode, Kris Rudeegraap (Co-founder & CEO, Sendoso) and Aditya Kothadiya (Co-founder & CEO, Avoma) discuss modern prospecting with creative gifting strategies -- i.e., how you can prospect creatively where your creativity can supersede the budget constraints.

03:20
Prospecting approach during the economic downturn
05:10
Good and bad cold outreach experiences
09:30
The need to be informative than being overly salesy
12:15
Use sales engagement tools sensibly else it becomes spammy
15:22
The modern trends in prospecting
20:00
It's about getting the tools & strategy combination right
24:05
The role of gifting while prospecting
26:07
Personalize your gifting with meaningful notes
31:49
Gifting is about impact, not the $$ spent
35:40
Humanize the outreach and relationship
39:25
How to think about gifting based on ROI
41:08
Key takeaway